Smead Organomics website recognized for outstanding design and interactivity


HASTINGS, Minn. (September 15, 2008) — Smead®, a leading provider of filing and organizational products, announced today that the website has received an Outstanding Website WebAward in the Manufacturing Category from the Web Marketing Association. The website received the high marks for its overall design and interactivity.

“Receiving an Outstanding Website Award is a great honor. Smead makes it a priority to understand how people work, and we are continually creating new ways to get things done—faster, easier and smarter,” says Jim Riesterer, Smead Vice President of Marketing. "We think our website should reflect that priority as well. We based our entire website design philosophy on it, and it's why we developed Smead Organomics, a section of our website that helps individuals find personalized organizing solutions suited to their unique styles and types of work. It's an online organizing tool for real people."

Nominated websites were evaluated by expert judges on seven criteria using a ten point scale, including Design, Innovation, Content, Technology, Interactivity, Copywriting and Ease of Use. While received especially high scores for Interactivity (a perfect 10!) and Copywriting (9.5) and Design (9.0), it also scored above both the Industry Average and WebAward Average score in every category.

Download Pdf

Smead Manufacturing Company, a leader in office filing products and records management systems, was established in 1906 in Hastings, Minnesota. Smead is a privately held, certified Women’s Business Enterprise (WBE) offering thousands of organizational products for use in the home or office. For more information on Smead’s high-quality organizational products, including hundreds of environmentally friendly products made from Sustainable Forestry Initiative (SFI)-certified materials, visit To find your personal organizing style, visit Smead Organomics at